TL;DR

All search filters are in the filter panel on the Leads page. Click Filters to open it.
Filters are grouped into Company Filters (who you sell to) and People Filters (who you contact).
Use the Search for filter box to jump straight to a filter.
Ready-made searches are under Saved & Pre-built filters.
This is a reference map. Each row links to the article with full instructions.

When you'd use this

Use this list when you are not sure which filter to reach for, or when an older guide mentions a filter you can't find. Find the filter here, then open its article.

Where the filters are

Open the Leads page from the sidebar (or go to next.listkit.io/leads).
Click Filters to open the filter panel. Filters are grouped into Company Filters and People Filters. You can also type a filter name into the Search for filter box.
A filter that has a value shows Edit selection and a count badge. Click Reset at the top of the panel to clear everything.

Company filters

These define the companies you sell to. They appear in this order:

Filter	What it targets	Article
AI Company Search	Describe the companies you want in plain English (at least 5 words)	How do I use AI Company Search?
Industry	Business category	How do I use the Industry, Vertical, Micro Industry and SIC Code filters?
Micro Industry	Narrow, niche business type	How do I use the Industry, Vertical, Micro Industry and SIC Code filters?
SIC Code	Official numeric industry classification	How do I use the Industry, Vertical, Micro Industry and SIC Code filters?
Company Keywords	Words companies use to describe themselves	How do I use the Keyword filters for companies and people?
Employee Size	Company headcount range	How do I filter by company size and revenue?
Estimated Revenue	Annual revenue range	How do I filter by company size and revenue?
Funding	Funding type, amount and how recently it was raised	How do I find companies that recently raised funding or are hiring?
Growth Stage	How mature the business is	How do I use the company profile filters (AI Score, Target Audience, Business Model, Revenue Model, Growth Stage)?
Hiring	Whether the company has open job postings	How do I find companies that recently raised funding or are hiring?
Company Country, Company State, Company City	Where the company is based	How do I target a location: company location vs people location?
Technology	Tools and platforms detected on the company's website	How do I filter by technology used?
Business Model	How the company operates (for example B2B or B2C)	How do I use the company profile filters (AI Score, Target Audience, Business Model, Revenue Model, Growth Stage)?
Revenue Model	How the company makes money	How do I use the company profile filters (AI Score, Target Audience, Business Model, Revenue Model, Growth Stage)?
Vertical	Broadest industry grouping	How do I use the Industry, Vertical, Micro Industry and SIC Code filters?
Target Audience	Who the company sells to	How do I use the company profile filters (AI Score, Target Audience, Business Model, Revenue Model, Growth Stage)?
AI Score	How strongly the company fits	How do I use the company profile filters (AI Score, Target Audience, Business Model, Revenue Model, Growth Stage)?
Include Companies	Search only the company domains you paste	How do I search a list of specific companies, or exclude companies?
Exclude Companies	Remove the company domains you paste	How do I search a list of specific companies, or exclude companies?

People filters

These define who you contact inside those companies:

Filter	What it targets	Article
Job Title	The person's role	How do I filter by job title, seniority and department?
People Country, People State, People City	Where the person says they live	How do I target a location: company location vs people location?
Buying Intent	Companies researching topics related to what you sell	How do I use Buying Intent to find companies researching what I sell?
People Keywords	Words in the person's own profile headline and summary	How do I use the Keyword filters for companies and people?
Seniority Level	How senior the person is	How do I filter by job title, seniority and department?
Department	The team the person works in	How do I filter by job title, seniority and department?

Saved and pre-built filters

Click Saved & Pre-built filters at the top of the Leads page.

My saved filters: searches you saved with Save Filters. See How do I save, share and reuse a search?
Pre-built filters: ready-made searches from the ListKit team, such as Roofing Companies, HVAC Services, Landscaping Companies, Plumbing Companies and Marketing Agencies. Click See all for more, such as Restaurants, Law Firms, Insurance Companies, Dentists, Solar and Accounting. One click fills in the filters, and you can edit them from there.

How to combine filters

Who qualifies: Company Keywords, Industry or AI Company Search.
Size and budget: Employee Size, Estimated Revenue, Funding.
Where: Company Country, State or City (not People location) for most B2B offers.
Who to contact: Job Title, Seniority Level, Department.

For the full walkthrough, see How do I use Search to build a lead list?

Expected outcome

You know which filter fits your targeting need, where it is in the filter panel, and which article explains it.

FAQ

Which filter should I start with?

A pre-built filter if one matches your niche. Otherwise Company Keywords, Industry or AI Company Search to define the company, then Job Title.

What's the difference between Company and People location filters?

Company Country, State and City target where the business is based. People Country, State and City target where the person says they live. For most B2B offers, use the company filters.

I can't find the Region, Company Name or AI Data Stream filter.

They are not in the current filter panel. Select several countries in Company Country instead of a region, paste company domains into Include Companies instead of searching by name, and use Buying Intent for intent data.

Do filters use credits?

No. Searching, filtering and checking counts are free. Credits are only used when you export.

I can't find a filter for my use case.

Send us a message in the app. Our support team replies Monday to Friday, 9am to 5pm ET, usually within 2 hours. Messages sent outside those hours are answered the next business day.

What search filters are available in ListKit?