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How do I filter by technology used?

Written by Bourhan Sbalbal

THIS ARTICLE IS FOR: ✅ Self-Serve

Stage: Trial / Onboarding / Live

Owner: CS

Last updated: 2026-7-27


TL;DR

  • The Technology Filter finds companies using specific tools or platforms, detected via public signals.

  • It's a precision layer, not a standalone filter — best combined with Industry and Keywords.

  • Coverage is directional, not exhaustive (roughly 20–40% of actual tool users may be detected).

  • Don't use tool names as Keywords when targeting end users — that finds agencies, not the tool's actual users.


When you'd use this / Why it matters

If your offer depends on a specific tech stack or integration (e.g., Shopify, HubSpot, Salesforce), the Technology Filter helps confirm real-world tool usage so you can prioritize accounts more likely to convert.


How the Technology Filter works

ListKit detects technology usage using trusted third-party datasets and public website metadata — scripts, tags, pixels, and integrations. You can select one or multiple technologies; if a company uses any selected tool, it appears in results.


Important limitation

The filter is directional, not exhaustive:

  • You may capture only 20–40% of all companies using a given tool

  • Some companies hide or proxy their tech stack

  • Not all integrations are publicly detectable

Use Technology to confirm usage, not to exclude everyone else.


Why you shouldn't use a tool name as a keyword

Using "Shopify" as a Keyword typically returns Shopify agencies, freelancers, and app developers — not actual Shopify stores. Stores rarely describe themselves that way; agencies do.

Correct usage:

  • ✅ Technology Filter → Shopify → finds Shopify stores

  • ✅ Keyword Filter → Shopify → finds Shopify agencies


When to use the Technology Filter

Use it when your ICP relies on a specific tool or ecosystem, or uses a platform your product integrates with.

Avoid relying on it alone if your niche is broad or the technology isn't essential to your offer.


Expected outcome

You should now be able to:

  • Identify companies using specific tools

  • Avoid shrinking your market unnecessarily

  • Distinguish between end users and agencies

  • Build precise lists without sacrificing scale


Troubleshooting / FAQs

Why is my Technology-filtered list smaller than expected?
Detection is partial by design — expect to capture a portion, not all, of actual tool users.

Can I combine multiple technologies?
Yes — select all relevant tools if your ICP spans platforms.

Should I always pair Technology with other filters?
Yes. Combine with Industry and Keywords for the best results.

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