Founders and CEOs are always the best job titles to contact at each company, right?
Well, not always.
Founders and owners of companies with more than 20 employees are usually too busy to check their email inbox, and they've most likely hired someone to do that for them. So cold emailing them will usually lead to nothing but angry replies.
What should you do in this case? Reach out to those who have time for you and would actually be interested in what you have to offer.
Which roles should you be reaching out to? It all depends on what you have to offer and the industry you're targeting.
If you offer marketing services, any job title in the marketing department would make sense.
CMO
VP of marketing
Head of marketing
Marketing director
Marketing associate
The list goes on.
To make sure you get in touch with the correct person at each company, include a cold email follow-up script like this:
"Who might be the best person to get in touch with at COMPANY to discuss marketing strategy with?"
If you're still not sure who to reach out to, try ListKit's predefined filters:
1- Click on Filters
2- Click on "Saved filters", then select any of the Predefined filters, then click on "Apply Filters".
Which will add a bunch of Job Titles.
Another thing you can do is go to the "job titles" in the "People" tab and click on it, then skim through the thousands of job titles that ListKit has and see which ones suit you.
And the last tip we have, and the one we recommend the most, is asking an expert. You can do so by booking your one-on-one call with our experts.
Our expert team will help you understand how ListKit and its filters work, assist you in understanding what your Ideal Client Profile (ICP) really is and how to target it/whom to target using ListKit, and then help you export your leads list. In addition to provide you with a lot of information related to cold emailing. So book your one-on-one call today!