As you iterate on your cold email strategy, it’s essential to keep testing and optimizing your messaging. Whether you're updating a subject line, refining your copy, or A/B testing multiple variants, ListKit’s Email Engine makes it super easy to edit existing scripts in just a few clicks.
Here’s how to do it:
Log into your ListKit Dashboard
Head over to https://app.listkit.io/login and sign in.
Click on “Email Engine” from the left-hand menu
This is where all of your campaigns live.Click on “Email Campaign”
Select the campaign you want to edit
Choose the specific campaign whose scripts you want to update.Click on “Sequence Builder”
This will load your campaign's current email sequence.
To edit an existing message, click on the subject line of the email
To add a new email step to the sequence, click on “Add Step”
This is perfect if you want to expand your sequence with additional follow-ups.To add a new variant to an existing email, click on the email’s subject, then click on the “Add Variant” button that appears below it.
Edit the content of the new variant by clicking on the new variant’s subject line
It will appear just below the original subject.Edit the subject line and email content of the variant
Customize each variant with different hooks, tones, or CTAs to test performance.
Repeat the above steps to add variants to any other email steps as needed
Once done click “Save & Next” at the bottom right of the screen
This locks in your edits and moves you to the next section.
That’s it!
You’ve successfully edited your scripts, your campaign will now run with the updated content and any new variants you’ve added. Don’t forget to check your campaign’s analytics later to see how each variant performs!