1. Ramp-up
The first reason could be the post launch ramp-up. Once first launched, we start low and gradually increase over a 10 day period where it will cap out.
We do this for deliverability reasons and making sure you’re landing in the inbox.
2. Campaign completion
Once the campaign comes close to completion (65%+) the emails that trickle out will naturally become more spaced apart as no new leads are being hit, only follow-ups.
To combat this, create a new campaign!
