This document outlines the essentials you need to effectively utilize your cold email system. At ListKit, we have set you up for success with the following:
Email Accounts: Configured on our private infrastructure for sending cold emails.
Sending Tool/Sequencer: Designed to rotate inboxes, allowing you to send cold emails at scale while maintaining deliverability.
Lead Data: Provided to help you identify and target your ideal prospects.
Initial Scripts: A set of scripts you can use at your discretion to kickstart your campaigns.
Important Reminder: ListKit operates as a technology provider, not a performance-based agency. We serve as your tech partner, similar to how Google or Microsoft provide email inboxes, or other sending tool and data providers operate.
We deliver a comprehensive system with ongoing support; however, managing this system to achieve results is your responsibility. While we provide the technology and support for running your cold email campaigns, we do not assume responsibility for the outcomes generated from your cold email system.
To be set up for success, make sure to watch ALL the videos on the left of this table. Our best performing clients watch them, so you should too:
Your Responsibility (The Client) | Our Responsibility (ListKit) |
Reconnect disconnected email accounts to the cold email sending tool ASAP | |
Make sure you are landing in the inbox | |
Provide support whenever needed via our Slack community, coaching calls, and 1-1 calls | |
Provide you with the tools to succeed (leads, a sending platform, email accounts) with maximum uptime |
Reminder of the timeline/support
Measuring Success
What to expect:
Once the campaigns first launch, we will start the email accounts on lower sending volume. They will ramp up to full capacity within 10 days give or take. This is in your best interest, as we do this to make sure post warm-up phase our emails are landing in the inbox. We cap each email account for deliverability reasons, beyond this point we have seen IP’s and accounts get flagged.
When sending cold emails, like any marketing channel, results are not instant. Here is a useful article highlighting that: HERE
Moreover, the function of ListKit is to help you send cold emails. The variance on results is outside of our control (who you target, your offer, how well you manage the system). Check our resources guide for help on this.
Campaign Management
Since this is your system, creating new campaigns and optimizing campaigns monthly is therefore your responsibility. We will equip you with the tools, support, and knowledge to do that.
Campaign creation and campaign optimization (check links)
1. Getting Started
P.S. Get a quicker ROI from your cold email campaigns by referring another business owner to ListKit’s DFY cold email setup offer! Just let us know their name & email, and our team will reach out on your behalf. If they close, we’ll pay you $400, plus your friend will get $400 off the setup fee!
2. How To Access Your Accounts/Resources
Sending Account:
Sign In: http://send.listkit.io/
Email: check your offboarding email from [email protected]!
Password: check your offboarding email from [email protected]!
Access Your Leads Lists: ListKit
View your current leads list in your ListKit “Order History” page.
Cold Email Scripts: HERE
3. Where To Find Extra Support
ListKit.io Data Platform Help Center: HERE
Find guides and FAQs to help you navigate ListKit the data platform (not the sending tool).
Schedule a 1-on-1 Cold Email Campaign Review Call: BOOK HERE
Book a personalized support call with one of our experts.
Join the Slack Community: JOIN HERE
Join our Slack community for support, live calls, and answers to your questions from our ENTIRE team. This is the best place for support.
Login credentials to your sending account will be found in your offboarding email, if you cannot find it check a link in the offboarding email from [email protected]