THIS ARTICLE IS FOR: ✅ Self-Serve
Stage: Onboarding / Live
Owner: CS
Last updated: 2025-12-15
TL;DR
Intent Data helps you target leads who are actively researching topics related to your offer.
Intent signals are U.S.-only, updated every 24 hours, and reflect the last 30 days.
Use Data Stream to select intent topics, then layer People + Company filters.
Export from Checkout and choose your fields (emails, verification, mobile).
When you’d use this / Why it matters
Use Intent Data when you want higher relevance in outbound. Instead of guessing who might need your solution, you target people and companies already showing interest—often improving reply rates and conversions.
What is Intent Data?
Intent Data shows buyer intent signals—topics or categories leads have recently engaged with or researched.
ListKit uses these signals to surface leads who are actively interested in specific:
Industries
Services
Product categories
Key details (limits + freshness)
Location: U.S. only
Freshness: Updated every 24 hours
Data window: Signals from the last 30 days
Step-by-step: Access Intent Data
Log into app.listkit.io.
In the left-hand menu, click Intent Data.
You’ll see two tabs:
Companies (the types of organizations you want)
People (the decision-makers inside those companies)
Step-by-step: Use the Data Stream (core Intent Data filter)
The Data Stream is what powers Intent Data.
Click Data Stream.
Click Add to open the topic list.
Scroll and select the topics you want (example: Business Travel, Cruise Lines, Digital Marketing Tools).
Click Save.
✅ ListKit will now pull leads who showed intent for those topics in the last 30 days.
Apply filters to narrow results
After choosing your Data Stream topics, refine your list using filters (similar to B2B Search, plus additional options).
People filters
You can filter by:
Job Title
Department
Seniority Level
Gender
Age Range
Income Range
Net Worth
Marital Status
Homeownership
State and City
Company filters
You can filter by:
Industry
Technology
Employee Count
Revenue
SIC Code
Domain or Company Name
State and City
Review lead counts before exporting
Once filters are set:
Click Companies to see how many companies match.
Click People to see the number of individual leads available within those companies.
This helps you estimate reach before spending credits.
Step-by-step: Export your leads
Click Checkout (top-right).
Choose your High-Value Fields (paid):
Business Email (1 credit)
Business Email Triple Verification (1 credit)
Personal Email (2 credits)
Personal Email Triple Verification (1 credit)
Mobile Numbers (5 credits
Under Additional Fields, select any extras you want (examples):
Company LinkedIn URL
Personal LinkedIn URL
Company Location or Tags
Optional exclusions (recommended):
Exclude all emails from order history
Exclude do not call numbers
Select your lead quantity.
Click Confirm & Export to start your order.
Expected outcome
You should now be able to:
Target leads based on recent intent signals
Layer People + Company filters to match your ICP
Review counts before exporting
Export lead lists with the fields you need
Tips for best results
Use Triple Verified emails for best deliverability.
Recheck Intent Data every few days—new intent leads are added daily.
If your counts are too low, broaden Data Stream topics or remove extra filters.
Troubleshooting / FAQs
Why don’t I see results outside the U.S.?
Intent Data is currently U.S.-only.
Why did my results change overnight?
Intent signals refresh every 24 hours and reflect a rolling 30-day window.
How do I avoid duplicate leads?
Enable Exclude all emails from order history before exporting.
Need help choosing intent topics?
Email [email protected] or use in-app live chat.